Competition Demystified

Competition Demystified

By Judd Kahn, and Bruce C. Greenwald
Unabridged
No ratings yet Be the first to rate
$20.80 $25.99
Save 20.0%
Quantity:
Add to wishlist
Monthly Membership

Monthly Membership

$12.99
  • Cancel anytime!
  • Memberships will renew every month
  • One credit every month on renewal
  • You can spend 1 credit every month to get an audiobook
window.theme = window.theme || {}; window.theme.preorder_products_on_page = window.theme.preorder_products_on_page || [];
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.

Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?

Ratings & Reviews

Review guidelines

Be the first to rate this audiobook Be the first to rate this book

No one has rated or reviewed Competition Demystified yet. Listened to it? Would you recommend it? No one has rated or reviewed Competition Demystified yet. Read it? Would you recommend it?

Recommend Don’t Recommend

Rate and review this book, just like in the Downpour app.

Listened to this one? Read this one?

Share what you thought and help others decide.

Sign in to write a review