
The Right Fight
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“Joni and Beyer make a convincing and counterintuitive argument that instigating dissent, if done selectively, can produce big results.”
Publishers Weekly
In The Right Fight, Joni and Beyer turn conventional management thinking on its head, providing leaders in the fast-moving, hypercompetitive marketplaces of the twenty-first century with the playbook they need to orchestrate thoughtful controversy in their organizations. To be effective, battles need to be well-designed, well-fought, and subject to certain rules. Drawing from examples as diverse as Unilever, Microsoft, Coca-Cola, Dell, the Clinton administration, and the Houston Independent School System, the authors offer proven advice and guidelines for successfully introducing tension among subordinates at certain points and in certain ways.
As the authors persuasively demonstrate, right fights unleash the creative, productive potential of teams, organizations, and communities—and ultimately foster better possibilities for us all.
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