An Overview of E-E (Entertainment-Education) and Its Application in the Cambodian Context

An Overview of E-E (Entertainment-Education) and Its Application in the Cambodian Context


Unabridged

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Entertainment-Education (E-E) is a communication strategy that aims to alleviate a social issue or educate the public through a custom-tailored piece of entertainment.

This pioneering audiobook Entertainment-Education (E-E) and Its Application in the Cambodian Context is the first ever comprehensive scholarly discussion about Entertainment-Education (E-E), with a particular emphasis on its application in the Cambodian context.

Topics include:

  • Behavior Change Communication
  • Sustainable Development
  • Community Development

Discussion and analysis covers a wide range of prosocial media types including: telenovelas, radio, multimedia, mobile telephony, street theater, educational games, and more!