{"product_id":"book-ow2m","title":"Invested","description":"The time has arrived for a new used vehicle playbook.\nIn 2025, making money in the used vehicle business is more difficult than it has ever been. Margins have returned to pre-pandemic levels, and sales volumes are uncertain. The pain for dealers will only get worse as they operate with a traditional used vehicle playbook and principles the market has effectively broken.\nInvested challenges the fundamental beliefs and assumptions of optimal used vehicle operations that have shaped the industry for more than a century. It offers dealers a path forward, revealing the strategy and principles of a new playbook to help you find your footing and grow your profitability and success—despite a historically challenging market that continually tests your used vehicle operations. It details:\n• How data science gave birth to a new way to think about and manage each used vehicle’s investment potential • How to realign your acquisition, appraising, and pricing practices to your desired ROI-based strategy • How to determine what is the “right” money for a used vehicle • How to eliminate suboptimal outcomes that result from your team over-relying on tradition-based bias, belief, and best practices • How to establish and execute ROI-strategy-based accountability and oversight of your used vehicle operations\nInvested is the new used vehicle playbook that recognizes that today’s used vehicle business requires a different strategy than that of the past. Its invaluable guidance charts the course forward, serving as a ready reference for dealers who want their used vehicle operations to remain relevant and profitable in the years to come.","brand":"INAudio","offers":[{"title":"Audiobook","offer_id":50026409623856,"sku":"BDow2m","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/759591-ow2m-Square.jpg?v=1754302967","url":"https:\/\/downpour.com\/products\/book-ow2m","provider":"Downpour","version":"1.0","type":"link"}