{"product_id":"book-mve8","title":"Reinventing the Heartland","description":"\u003cp\u003e\u003cstrong\u003eA blueprint for the bottom-up revival that is so sorely needed in cities across America. \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eTo thrive in this day and age, cities must create innovation economies of their own. Tech jobs, venture capital, and R\u0026amp;D are concentrated in a handful of big coastal cities, while the broad middle of the country is left out—and that’s a problem.\u003c\/p\u003e\u003cp\u003eNicholas Lalla founded Tulsa Innovation Labs in January 2020 to help Tulsa, Oklahoma transition from its outdated oil and gas legacy to tech. Lalla's organization would go on to build the first tech-led economic development strategy in northeast Oklahoma’s history, raise over $200 million, and create thousands of tech jobs. This success catalyzed a massive, city-wide endeavor—the first time in American history a city has dedicated itself in such a concerted way to becoming a player in the innovation economy.\u003c\/p\u003e\u003cp\u003eDrawing upon Lalla's experience, \u003cem\u003eReinventing the Heartland\u003c\/em\u003e lays out a bold and pragmatic plan for urban reinvention, showing innovators, entrepreneurs, and leaders how to:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHelp establish your city's tech-identity based on existing assets to inspire local growth.\u003c\/li\u003e\n\u003cli\u003eBuild an environment of innovation and healthy inclusivity.\u003c\/li\u003e\n\u003cli\u003eRapidly up-skill talent in the era of AI.\u003c\/li\u003e\n\u003cli\u003eFuel a future of positive change, growth, and urban-rural partnership.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEach chapter covers a core plank of the action plan, with powerful examples of the kinds of changes American cities need. In \u003cem\u003eReinventing the Heartland\u003c\/em\u003e, Lalla provides the path forward for any city ready to embrace the future.\u003c\/p\u003e\u003cp\u003eCharts, data, and statistics can be found in the audiobook companion PDF download.\u003c\/p\u003e","brand":"HarperCollins Christian","offers":[{"title":"Audiobook","offer_id":49793812988208,"sku":"BDmve8","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/mve8-Square-cover.jpg?v=1777570812","url":"https:\/\/downpour.com\/products\/book-mve8","provider":"Downpour","version":"1.0","type":"link"}