{"product_id":"book-kndb","title":"Stop Writing Books Nobody Reads","description":"\u003cp\u003eBusiness Book Awards 2023 Finalist\u003c\/p\u003e\u003cp\u003eWhen you’re trying to reach your target audience effectively, nothing beats a well-written business book. But it’s also tough to get right. Poorly written business books litter the virtual bookshelves.\u003c\/p\u003e\u003cp\u003eYour book needs to be so interesting the reader devours it, and then wants the next one.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAs moreish as the next Netflix series.\u003c\/li\u003e\n\u003cli\u003eBitesize, useful, life changing content.\u003c\/li\u003e\n\u003cli\u003eAtomic, valuable, business-growing books.\u003c\/li\u003e\n\u003cli\u003eBuilt around your expertise and their most important problem.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eAfter more than twenty years of helping clients turn their thoughts into things, coupled with my engineering background and love of constraints (not that kind!), I have come to the conclusion that the only way to turn your thoughts into things, and get your ideas out into the world is to:\u003c\/p\u003e\u003col\u003e\n\u003cli\u003eMake the ideas atomic – the smallest workable unit (a Minimum Valuable Asset®)\u003c\/li\u003e\n\u003cli\u003eHave a proven system that works to produce the “thing” (this book for books)\u003c\/li\u003e\n\u003cli\u003eSet a constraint – time, money, resources – and be accountable to the constraint\u003c\/li\u003e\n\u003cli\u003eIterate and improve yourself, as well as the process.\u003c\/li\u003e\n\u003c\/ol\u003e\u003cp\u003eMany people don’t get their ideas turned into things (books written) because they skip an element in the process, reinvent the process or don’t even have a process to start with. When you have the process you can turn your thoughts into many different things. This book gives you the process so you can write your book that will be read and referred!\u003c\/p\u003e\u003ch4\u003eTo write a book that people read \u0026amp; refer:\u003c\/h4\u003e\u003cul\u003e\n\u003cli\u003eMake sure there's a business case before investing your time \u0026amp; money\u003c\/li\u003e\n\u003cli\u003eFocus on what the reader needs to hear not what you want to say\u003c\/li\u003e\n\u003cli\u003eWrite value not volume\u003c\/li\u003e\n\u003cli\u003eUse a framework for the process, not for the idea\u003c\/li\u003e\n\u003cli\u003eChoose yourself, not the publisher\u003c\/li\u003e\n\u003cli\u003eProduce a book that markets itself\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Findaway World, LLC","offers":[{"title":"Audiobook","offer_id":49511113785648,"sku":"BDkndb","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/688304-kndb-Square.jpg?v=1738820412","url":"https:\/\/downpour.com\/products\/book-kndb","provider":"Downpour","version":"1.0","type":"link"}