{"product_id":"book-ke36","title":"Hoodwinked","description":"From viral leggings to must-have apps, Dr. Mara Einstein exposes the hidden parallels between cult manipulation and modern marketing strategies in this eye-opening investigation. Drawing from her unique background as both a former MTV marketing executive and a respected media studies professor, she reveals how companies weaponize psychology to transform casual customers into devoted followers.\u003cbr\u003e\u003cbr\u003e\nThis groundbreaking book uncovers how social media platforms use anxiety-inducing algorithms to keep you trapped in a purchase-panic cycle; the secret playbook marketers use to create \"brand religions\" around everyday products; why even the most rational consumers fall prey to scarcity marketing and manufactured FOMO; and practical strategies to break free from manipulative digital marketing tactics.\u003cbr\u003e\u003cbr\u003e\nWith compelling real-world examples and insights from industry insiders, \u003ci\u003eHoodwinked\u003c\/i\u003e equips you with the knowledge to recognize and resist these sophisticated manipulation techniques. Dr. Einstein's expertise has been featured in the \u003ci\u003eNew York Times\u003c\/i\u003e, \u003ci\u003eWall Street Journal\u003c\/i\u003e, and \u003ci\u003eHarvard Business Review\u003c\/i\u003e, making her the perfect guide through the maze of modern marketing manipulation.","brand":"Ascent Audio","offers":[{"title":"Audiobook","offer_id":49645926285616,"sku":"BDke36","price":19.99,"currency_code":"USD","in_stock":true},{"title":"Audio CD","offer_id":49681621778736,"sku":"ZEke36","price":49.99,"currency_code":"USD","in_stock":true},{"title":"Audio MP3-CD","offer_id":49681621877040,"sku":"ZMke36","price":45.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/704934-ke36-Square.jpg?v=1742637396","url":"https:\/\/downpour.com\/products\/book-ke36","provider":"Downpour","version":"1.0","type":"link"}