{"product_id":"book-k8gx","title":"Developer Marketing","description":"\u003cp\u003eAttracting and engaging developers is crucial for developer-focused products. So, how can companies and DevRel professionals drive awareness and adoption of developer-focused products and tools?\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e\u003cem\u003eThis is where developer marketing comes in!\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis comprehensive guide delves into the world of developer marketing, covering:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow to create developer personas\u003c\/li\u003e\n\u003cli\u003eHow to plan and create impactful developer content\u003c\/li\u003e\n\u003cli\u003eHow to leverage the power of social media to reach developers\u003c\/li\u003e\n\u003cli\u003eHow to build a thriving developer community\u003c\/li\u003e\n\u003cli\u003eHow to measure the success of your DevMar\/DevRel initiatives\u003c\/li\u003e\n\u003cli\u003e...and much more!\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWhether you're a developer advocate, community manager, product marketer, or simply curious about developer marketing, this book is for you.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eDeveloper Marketing is full of practical insights and expert tips for anyone seeking to build meaningful connections with developers and excel in developer marketing.\u003c\/em\u003e\u003c\/p\u003e","brand":"Findaway World, LLC","offers":[{"title":"Audiobook","offer_id":49440406438192,"sku":"BDk8gx","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/677993-k8gx-Square.jpg?v=1736517119","url":"https:\/\/downpour.com\/products\/book-k8gx","provider":"Downpour","version":"1.0","type":"link"}