{"product_id":"book-ipsk","title":"Everybody Needs an Editor","description":"\u003cb\u003eLonglisted for the\u003cb\u003e Porchlight Business Book Award \u003c\/b\u003eand\u003cb\u003e The Non-Obvious Book Award\u003c\/b\u003e\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e\u003cb\u003eWedding toasts, website copy, social media posts, even holiday cards—you’ll become a sharper everyday writer with this witty and comprehensive guide to clearer, better communication.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eYou’ll never write an email the same way after reading \u003ci\u003eEverybody Needs an Editor\u003c\/i\u003e, a game-changing guide to sharp, attention-getting writing. The authors use their decades of real-life journalism and marketing expertise to demonstrate the WTFF technique: Writing, Topping, Formatting, and Fixing.\u003cbr\u003e \u003cbr\u003eYou’ll learn how to eviscerate your own writing—and enjoy doing so. You’ll learn to create must-click subject lines, cut jargon, and write emails that people will actually read and remember. \u003cbr\u003e \u003cbr\u003eIf you’ve ever felt nervous to hit a “submit” button, this book is for you.","brand":"Simon \u0026 Schuster Audio","offers":[{"title":"Audiobook","offer_id":49346515304752,"sku":"BDipsk","price":17.99,"currency_code":"USD","in_stock":true},{"title":"Audio CD","offer_id":49346515337520,"sku":"10ipsk","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/ipsk-Square-cover.jpg?v=1773710250","url":"https:\/\/downpour.com\/products\/book-ipsk","provider":"Downpour","version":"1.0","type":"link"}