{"product_id":"book-gvcw","title":"Creating Business Plans","description":"A well-crafted business plan generates enthusiasm for your idea and boosts your odds of success—whether you're proposing a new initiative within your organization or starting an entirely new company. \u003ci\u003eCreating Business Plans\u003c\/i\u003e quickly walks you through the basics. You'll learn to:\u003cbr\u003e\u003cbr\u003e● Present your idea clearly\u003cbr\u003e\u003cbr\u003e● Develop sound financial plans\u003cbr\u003e\u003cbr\u003e● Project risks—and rewards\u003cbr\u003e\u003cbr\u003e● Anticipate and address your audience's concerns\u003cbr\u003e\u003cbr\u003eDon't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly listen to and apply, for ambitious professionals and aspiring executives—from the most trusted source in business. ","brand":"Ascent Audio","offers":[{"title":"Audiobook","offer_id":49356779618608,"sku":"BDgvcw","price":8.99,"currency_code":"USD","in_stock":true},{"title":"Audio CD","offer_id":49356779651376,"sku":"ZEgvcw","price":29.99,"currency_code":"USD","in_stock":true},{"title":"Audio MP3-CD","offer_id":49356779716912,"sku":"ZMgvcw","price":45.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/gvcw-cover.jpg?v=1763003798","url":"https:\/\/downpour.com\/products\/book-gvcw","provider":"Downpour","version":"1.0","type":"link"}