{"product_id":"book-exti","title":"Low-Hanging Fruit","description":" Every day, thousands of hidden and ignored problems frustrate  workers and customers and, in turn, reduce profits.  The key  to finding and fixing these problems is to engage employees closest  to the work and closest to the customer in new ways so they can  contribute their ideas. This book provides rules that, if followed,  will allow employees to harvest all the low hanging fruit   and some that is not so low hanging  that will grow  earnings, make customers happier, and increase morale. Some  examples of these rules include    Rule 15: Routinely review  and stop   zombie projects.  No one admits it, but projects  approved with fanfare are often completed even when midway through  it is clear that they wont work because no one wants to say  they made a mistake.  Killing zombie projects  saves money and allows precious resources to be reallocated to  worthwhile projects.  Rule 17: Get out of the habit of always doing the best job you  can!  Its counter-intuitive, but conscientious  employees often waste time and money trying to do a great job when  a good job is all that is needed.  This rule finds ideas that  eliminate well-intentioned gold plating.      Rule 30: Always ask, how do you know that is  true?  Nothing kills good ideas faster than someone  uttering, customers wont like it or  operations cant do it or it wont  pay back.  These tend to be opinions not facts.   By simply learning to ask how do we know thats  true? and demanding facts, many perfectly good ideas will  live to see the light of day!     ","brand":"Ascent Audio","offers":[{"title":"Audiobook","offer_id":49367159177520,"sku":"BDexti","price":12.99,"currency_code":"USD","in_stock":true},{"title":"Audio CD","offer_id":49367159243056,"sku":"ZEexti","price":29.99,"currency_code":"USD","in_stock":true},{"title":"Audio MP3-CD","offer_id":49367159308592,"sku":"ZMexti","price":45.95,"currency_code":"USD","in_stock":true},{"title":"Audio CD [ZP]","offer_id":49367159374128,"sku":"ZPexti","price":61.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/exti-cover.jpg?v=1762992554","url":"https:\/\/downpour.com\/products\/book-exti","provider":"Downpour","version":"1.0","type":"link"}