{"product_id":"book-eszs","title":"1-Page Strategic Plan","description":"\u003cp\u003e\u003cstrong\u003eWhy do so many farms and small businesses struggle to survive, let alone thrive?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIt's because they don't make \u003cu\u003eclear strategic choices\u003c\/u\u003e that reward them with a competitive advantage. Instead, most entrepreneurs start with a boilerplate business because they think they're supposed to.\u003c\/p\u003e\u003cp\u003eBoilerplate business plans offer little help in guiding strategic choices that determine if your business thrives or dies. Given how much there is riding on your business success there should be a better tool to guide you through the strategic choices that will decide your business fate.\u003c\/p\u003e\u003cp\u003eNow there is!\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIn this book, you'll discover the step-by-step 1-Page Strategic Plan template that will allow you to:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eClarify a vision and mission that will drive strategic choices.\u003c\/li\u003e\n\u003cli\u003eFind profitable customers when you're located in a rural market.\u003c\/li\u003e\n\u003cli\u003eUnderstand why you shouldn't waste time searching for an ideal customer and what you should look for instead.\u003c\/li\u003e\n\u003cli\u003eAnalyze various go-to-market strategies and choose the best distribution channel for your business model.\u003c\/li\u003e\n\u003cli\u003eLearn the Farm Product Decision Matrix, a step-by-step tool that guides you on choosing the most profitable products to offer.\u003c\/li\u003e\n\u003cli\u003eThe three ways you can earn higher than average profit margins and how to choose the best strategy.\u003c\/li\u003e\n\u003cli\u003eUnderstand the five competitive forces and how you can select your competitive advantage.\u003c\/li\u003e\n\u003cli\u003eDefine your critical success factors and focus on the key performance goals that have the greatest impact on your business success.\u003c\/li\u003e\n\u003cli\u003eUnderstand how profitable businesses can still go bankrupt and how you can avoid that.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eWhether you're a farmer, an entrepreneur, or owner of any small business, \u003cem\u003eThe Small Farm Nation 1-Page Strategic Plan\u003c\/em\u003e will transform the way you think about planning how your business will not only survive but thrive!\u003c\/strong\u003e\u003c\/p\u003e","brand":"INAudio","offers":[{"title":"Audiobook","offer_id":49425308156208,"sku":"BDeszs","price":14.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/eszs-Square-cover.jpg?v=1773346231","url":"https:\/\/downpour.com\/products\/book-eszs","provider":"Downpour","version":"1.0","type":"link"}