{"product_id":"book-djp4","title":"Primitive","description":"\u003cdiv\u003e\u003cb\u003eA \u003ci\u003eWall Street Journal\u003c\/i\u003e Bestseller\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cb\u003e\"Marco Greenberg's \u003ci\u003ePrimitive \u003c\/i\u003ecaptures insights and advice that everyone can use to thrive in the constantly evolving workplace.\"\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cb\u003e-Daniel H. Pink, \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author of \u003ci\u003eWhen, Drive\u003c\/i\u003e and \u003ci\u003eTo Sell Is Human\u003c\/i\u003e\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e\u003ci\u003e\u003cbr\u003e\u003c\/i\u003e\u003c\/div\u003e\u003cdiv\u003eAs a close advisor to visionary startup founders and established CEOs, Marco Greenberg discovered something about the most successful people he knew: They had remarkable instincts, and they trusted them. They had an intuitive grasp of when to ignore convention. No matter how sophisticated, they could access something else-something primitive.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eIt's a loaded term. But as Greenberg dug deeper, he saw a mindset that helped certain people to overcome challenges that stopped others cold. From a former roadie for the rap group N.W.A to a rock-star brain surgeon, from young tech billionaires to a top-ten college football coach, Greenberg demonstrates how a range of successful people-those he calls \"primitives\"-ignore what they \"should\" do and instead tap a primal drive to power ahead. At a moment when old institutions are being swept away, we can't afford to play by the same civilized rule book. \u003ci\u003ePrimitive \u003c\/i\u003ehelps us understand how some of our deepest, inborn traits are essential to navigating this world of dizzying change.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eThe key is to go ROAMING: to be \u003cb\u003eR\u003c\/b\u003eelentless in pursuing our biggest goals; to have the courage to be \u003cb\u003eO\u003c\/b\u003eppositional; and to choose an \u003cb\u003eA\u003c\/b\u003egnostic approach rather than specialize. To adopt a \u003cb\u003eM\u003c\/b\u003eessianic spirit, so your work becomes not just a job but a true calling; to embrace the advantages of being \u003cb\u003eI\u003c\/b\u003ensecure; and to reap the benefits of sometimes acting a little \u003cb\u003eN\u003c\/b\u003euts; and finally, to realize that being \u003cb\u003eG\u003c\/b\u003eallant and noble in following one's passions delivers the ultimate rewards.\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eAt any stage of your career, making primitive moves can be the key to success in work and in life.\u003c\/div\u003e","brand":"Hachette Book Group","offers":[{"title":"Audiobook","offer_id":49349057184048,"sku":"BDdjp4","price":24.99,"currency_code":"USD","in_stock":true},{"title":"Audio CD","offer_id":49349057216816,"sku":"ZEdjp4","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/djp4-Square-cover.jpg?v=1776621346","url":"https:\/\/downpour.com\/products\/book-djp4","provider":"Downpour","version":"1.0","type":"link"}