{"product_id":"book-cnzf","title":"Artificial Intelligence for Marketing","description":"This book walks you through the \"need-to-know\" aspects of Artificial Intelligence, including natural language processing, speech recognition, and the power of Machine Learning to show you how to make the most of this technology in a practical, tactical way.\u003cbr\u003e\u003cbr\u003eSimple illustrations clarify complex concepts, and case studies show how real-world companies are taking the next leap forward. Straightforward, pragmatic, and with no math required, this book will help you:\u003cbr\u003e\u003cbr\u003e● Speak intelligently about Artificial Intelligence and its advantages in marketing\u003cbr\u003e\u003cbr\u003e● Understand how marketers without a Data Science degree can make use of machine learning technology\u003cbr\u003e\u003cbr\u003e● Collaborate with data scientists as a subject matter expert to help develop focused-use applications\u003cbr\u003e\u003cbr\u003e● Help your company gain a competitive advantage by leveraging leading-edge technology in marketing\u003cbr\u003e\u003cbr\u003eArtificial Intelligence and Machine Learning provide a data-driven basis for more robust and intensely-targeted marketing strategies—and companies that effectively utilize these latest tools will reap the benefit in the marketplace. \u003ci\u003eArtificial Intelligence for Marketing\u003c\/i\u003e provides a nontechnical crash course to help you stay ahead of the curve.","brand":"Ascent Audio","offers":[{"title":"Audiobook","offer_id":49381312790832,"sku":"BDcnzf","price":25.99,"currency_code":"USD","in_stock":true},{"title":"Audio CD","offer_id":49381312823600,"sku":"ZEcnzf","price":49.99,"currency_code":"USD","in_stock":true},{"title":"Audio MP3-CD","offer_id":49381312856368,"sku":"ZMcnzf","price":45.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/cnzf-cover.jpg?v=1762956232","url":"https:\/\/downpour.com\/products\/book-cnzf","provider":"Downpour","version":"1.0","type":"link"}