{"product_id":"book-achp","title":"High Efficiency Selling","description":"\u003cp\u003eIn this indispensable new guide, sales consultant and America’s #1 corporate sales trainer Steve Schiffman reveals the methodology of \u003ci\u003eHigh Efficiency Selling\u003c\/i\u003e. This innovative and solid strategy can lead to greater sales, better time management, and improved long-term business partnerships. The bestelling author of \u003ci\u003eCold Calling Techniques (That Really Work!)\u003c\/i\u003e stakes outs new territory by offering a unique approach to the four phases of the sales cycle: prospecting, interviewing, presentation, and closing. Schiffman’s breakthrough techniques help you reduce stress, develop a better long-term “fit” with customers, and—best of all—increase sales by focusing on:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAttitude—the single most important factor in holding on to customers\u003c\/li\u003e\n\u003cli\u003eCreating your personal prospecting plan—making the calls, drafting attention and identification statements, delivering the request\u003c\/li\u003e\n\u003cli\u003eExecuting, refining, and developing the cold call\u003c\/li\u003e\n\u003cli\u003eThe ten commandments of contacting target companies\u003c\/li\u003e\n\u003cli\u003eThe tools, questions, and goals you need for an effective client interview\u003c\/li\u003e\n\u003cli\u003eSimple and effective closing techniques\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Simon \u0026 Schuster Audio","offers":[{"title":"Audiobook","offer_id":49348322197808,"sku":"BDachp","price":10.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/124957-achp-Square.jpg?v=1734220705","url":"https:\/\/downpour.com\/products\/book-achp","provider":"Downpour","version":"1.0","type":"link"}