{"product_id":"book-2sdl","title":"The Psychology of Emotional Selling","description":"\u003cp\u003e\u003cstrong\u003eThe Psychology of Emotional Selling: Connect. Influence. Sell.\u003c\/strong\u003e explores the psychology, emotions, behaviors, and strategies behind modern sales.\u003c\/p\u003e\u003cp\u003eWhy do some salespeople create trust almost instantly while others struggle to connect? Why do some objections disappear with the right question, while others become stronger? And what really happens in the mind of a customer before they decide to buy?\u003c\/p\u003e\u003cp\u003eIn this book, Malisa Migues examines the emotional foundations of selling and combines them with practical sales strategy, modern technology, measurable performance, and real-world application.\u003c\/p\u003e\u003cp\u003eReaders will learn how beliefs, confidence, energy, communication, listening, perception, trust, and emotional intelligence influence buying decisions. The book also explores objections, closing techniques, customer relationships, follow-up, perceived value, high-ticket sales, online selling, CRM systems, artificial intelligence, metrics, KPIs, and the evolving future of sales.\u003c\/p\u003e\u003cp\u003eRather than treating sales as a collection of scripts and techniques, \u003cem\u003eThe Psychology of Emotional Selling\u003c\/em\u003e presents selling as a human process—one in which emotion, strategy, credibility, preparation, and measurable results work together.\u003c\/p\u003e\u003cp\u003eThe book includes practical guidance on:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBuilding trust and emotional connection with customers\u003c\/li\u003e\n\u003cli\u003eUnderstanding what objections may really mean\u003c\/li\u003e\n\u003cli\u003eListening beyond words\u003c\/li\u003e\n\u003cli\u003eDeveloping a professional sales process\u003c\/li\u003e\n\u003cli\u003eClosing with greater confidence and awareness\u003c\/li\u003e\n\u003cli\u003eUsing follow-up to create long-term relationships\u003c\/li\u003e\n\u003cli\u003eApplying psychology to online and modern selling\u003c\/li\u003e\n\u003cli\u003eDeveloping the habits, discipline, integrity, and preparation of exceptional sales professionals\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eDesigned for sales professionals, entrepreneurs, business owners, account managers, and anyone who wants to understand the deeper forces behind purchasing decisions, this book provides a broad and practical framework for becoming a more persuasive, strategic, and emotionally intelligent seller.\u003c\/p\u003e","brand":"INAudio","offers":[{"title":"Audiobook","offer_id":68036200333616,"sku":"BD2sdl","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0879\/2784\/9264\/files\/2sdl-Square-cover.webp?v=1791999390","url":"https:\/\/downpour.com\/products\/book-2sdl","provider":"Downpour","version":"1.0","type":"link"}